Hi, I’m Lydia

Soon after graduating with a degree in Fashion & Textile Design, I realised my dream of becoming the next Anna Wintour might not pan out. Instead, I found my stride in operations and business management—fittingly, at a shoe design company, so the degree wasn’t entirely wasted 😉.

Since then, I’ve spent over a decade working with fast-paced startups, high-growth businesses, and major global players. From launching retail stores in the US to rolling out large-scale technology solutions across EMEA, my mission has always been clear: bring clarity to the chaos and get sh*t done.

Now, I help fast-growing startups and SMEs identify their most critical goals and build the tools, systems, teams, and processes to make them happen. Whether you need a strategic roadmap, short-term consulting, or long-term fractional leadership—I’m here to help your business move forward.

Want to know even more? Click here to view my profile

And for the sake of my family (and SEO): I’m a Derby-based operations consultant, strategic planner, and project leader. I specialise in helping startups and SMEs achieve their goals—whether through short-term projects, ongoing support, or fractional leadership. Whatever your challenge, I’ll get stuck in and make things happen.

Still unsure? Just think of me as the person who makes sure things run smoothly—no matter what.

Lydia Hawkridge - STWRT Founder

Ready for more clarity and less chaos?